Experience the magic of Christmas at the Farmers' Santa Parade in Auckland!

 

Experience the magic of Christmas like never before as the Farmers Santa Parade returns for its 92nd year! Every year, the Farmers' Santa Parade marks the beginning of the festive season in Aotearoa, sprinkling magic, song, and dance down Auckland's Queen Street.

This year’s Parade will feature grand floats, lively marching bands, treasured characters, dazzling costumes, and The Enchanted Woodland float, a whimsical fairytale scene of mushroom houses, butterflies, and woodland creatures. Plus, everyone’s favourite pup! Bluey, starring on her very own float and the jolly man himself – Santa Claus!

Local community groups, such as Central Auckland Flip N Fly Circus School and South Auckland Cook Island Community Dance School, will perform throughout the parade, bringing their impressive skills to the street. 

Santa Parade

Plus, stick around after the parade for Santa's Party with Jono, Ben, and Megan in Aotea Square from 2.30pm - 5pm where you'll find more incredible stage entertainment, amusement rides, delicious food, and activities for the whole family. So, mark your calendars, grab your Santa hats, and get ready to experience a spectacle like no other at the Farmers Santa Parade.

Pro tip: Arrive early to secure the perfect viewing spot for this cherished holiday tradition!

Proudly supported by Auckland Council and the city centre targeted rate. 

Farmers Santa Parade

Celebrate Christmas magic with something sweet

Start your Christmas haul early

Tasty bites for the whole family

Farmers parade 2023 image 2

Get $2.50 parking per hour to a maximum of $15.50 on evenings and weekends at the Downtown car park. Find out more

Kids ride free on public transport on weekends and public holidays. Find out more.

Last updated: 18 October 2024