Whether you're a lifelong tattoo lover, thinking about getting your first piece, or just curious about the art form – this is the perfect place to dive into the vibrant world of tattooing.
Tattoos are no longer niche—they’re mainstream, global, and growing fast. New Zealand has one of the highest tattoo rates in the world, with around a quarter of Kiwis inked. Now, Auckland is about to celebrate this booming art form with its first-ever international tattoo convention.
Brought to life by husband-and-wife, co-founders, tattoo artist Ben Kaye and operations manager Madeline Kaye, Roots will bring together 185 world-class tattoo artists from New Zealand and around the globe, offering a unique opportunity for the public to experience live tattooing, connect with leading artists, and immerse themselves in the rich history and evolving culture of tattooing.
The convention is designed as both a showcase and a festival atmosphere, featuring:
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Live tattooing from top local and international artists
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Tattoo competitions and seminars
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Interactive art installations
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A tattoo museum exploring the history of Auckland’s oldest tattoo studio
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Food trucks, a full bar, and family-friendly entertainment, including arcade games and outdoor activities
With artist spots selling out in record times and anticipation building across Aotearoa, Roots is already shaping up to be one of Auckland’s most vibrant cultural events of 2026.
Details:
- Venue: The Cloud, 89 Quay Street, Auckland
- Dates: Saturday 14 March and Sunday 15 March 2026
- Times: 10am-10pm on Saturday 14 March and 10am-7pm on Sunday 15 March 2026
With our finger on the pulse for the best parking rates and tips, plus details on public transport, click here to learn more.