A massive beauty festival – the first of its kind – is set to attract thousands of beauty fiends to the city centre in May 2023 at Shed 10.

Dubbed as the Coachella of beauty events, Beauty Nation promises a two-day fully immersive festival experience for those with an eye for glam in every sense of the word.

For two days, epic beauty brands, industry experts, entertainers and beauty fans will come together in an immersive festival environment to celebrate all things beauty. Beauty Nation will feature six interactive zones including a Retail Lane, Pamper Lounge, Man Cave, Beauty Forum, Drag Zone and Aotearoa Made.

From inspirational masterclasses and beauty bargains to pamper stations and drag sensations, there is something compelling for everyone.

Featuring brands such as Antipodes, BraveFace, The Whitening Co, Laser Clinics NZ, Glow Lab and more…

Proudly supported by Tātaki Auckland Unlimited and The Edge.
Beauty Nation

Find out all the best parking and public transport offers now.

Last updated: 19 October 2021